DIGITAL & SITE MERCHANDISING MGR Job Listing at Dollar General in Goodlettsville, TN (Job ID 2026-357692)

Description

Work Where You Matter: At Dollar General, our mission is Serving Others! We value each and every one of our employees. Whether you are looking to launch a new career in one of our many convenient Store locations, Distribution Centers, Store Support Center or with our Private Fleet Team, we are proud to provide a wide range of career opportunities. We are not just a retail company; we are a company that values the unique strengths and perspectives that each individual brings. Your difference truly makes a difference at Dollar General. How would you like to Serve? Join the Dollar General Journey and see how your career can thrive. Company Overview:

Dollar General Corporation has been delivering value to shoppers for more than 80 years. Dollar General helps shoppers Save time. Save money. Every day.® by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, housewares and seasonal items at everyday low prices in convenient neighborhood locations. Learn more about Dollar General at www.dollargeneral.com/about-us.html.

General Summary:

The Site Merchandising Manager will be responsible for partnering with the DGMN Operations team to ensure accurate execution of vendor campaigns across DG.com and the DG App.
In addition, this role will oversee all content published on DG.com and the DG App, including digital and in‑store commerce, as well as engaging content that highlights product collections for seasonal selling moments and promotional deals.

Duties & Responsibilities:

• Support execution of onsite DGMN campaigns including Homepage and Landing page experiences, Digital Shelves & DG Stories
• Identify opportunities to improve key site metrics – conversion rate, sales per visit, abandon cart rate, etc.
• Identify and implement site merchandising tools to deliver a relevant experience for multi-platform guest experience
• Report on monthly performance and provide recommendations on improving overall site experience
• Collaborate with site merchandising and marketing teams to ensure the site represents the seasonal added value strategies
• Collaborate with catalog team to optimize product assortment and site presentation strategy across categories to digital shelves are optimal and customer facing
• Other projects that may arise that drive overall company objectives

Knowledge, Skills and Abilities:

·       Strong knowledge of ecommerce merchandising, with 4-6 years' experience

·       Experience in analyzing and reporting in ecommerce merchandising performance to maximize sales growth

·       Experience in PIM Tools, BloomReach, Adobe Experience Manager or comparable CMS tools a plus.

·       Experience testing merchandising strategies to ensure optimal shopping experience for different audiences

·       An entrepreneurial mentality, willingness to roll up the sleeves and do whatever is needed to meet goals.

·       Ability to prioritize and execute projects end-to-end

·       Excellent written and verbal communication skills

·       Ability to manage a team and communicate priorities clearly

·       High degree of proficiency in MS office suite, especially Excel (pivot tables, vlookups, etc…).

Work Experience and/or Education:

• Bachelor's degree required or equivalent experience
• Minimum of 4-6 years of experience in retail, e-commerce, merchandising, or marketing with at least 2 years in digital applications.