Description
As a leading financial services and healthcare technology company based on revenue, SS&C is headquartered in Windsor, Connecticut, and has 27,000+ employees in 35 countries. Some 20,000 financial services and healthcare organizations, from the world's largest companies to small and mid-market firms, rely on SS&C for expertise, scale, and technology.
Job Description
Director, Product Marketing
Locations: NYC
Get To Know The Team:
At SS&C Intralinks, Product Marketing is the key link that binds our product strategy to the tactics that drives success in sales and marketing. As the voice of the market and enabler of sales effectiveness, Product Marketing drives effective and comprehensive product launches and sales enablement programs.
Product Marketers must balance an expert-level insight into the market and competitive landscape, detailed analysis of customer priorities, and broad knowledge of the SS&C Intralinks solution offerings.
Why You Will Love It Here!
- Flexibility: Hybrid Work Model & a Business Casual Dress Code, including jeans
- Your Future: 401k Matching Program, Professional Development Reimbursement
- Work/Life Balance: Flexible Personal/Vacation Time Off, Sick Leave, Paid Holidays
- Your Wellbeing: Medical, Dental, Vision, Employee Assistance Program, Parental Leave
- Diversity & Inclusion: Committed to Welcoming, Celebrating and Thriving on Diversity
- Training: Hands-On, Team-Customized, including SS&C University
- Extra Perks: Discounts on fitness clubs, travel and more!
What You Will Get To Do:
- Research and understand market, product, and competitive dynamics and socialize findings and recommendations with Sales, Product Management, and Marketing
- Understand and document our buyer and customer journeys for each of our target segments in B&C: the who, what, when and why behind the decisions they make and their value drivers. Then take action to improve marketing, sales, product, services and customer success.
- Develop product positioning and messaging that resonates with our target buyer personas. Use this messaging to help us drive our regional marketing programs.
- Understand the competitive landscape globally—stay alert on competitive developments and knowledgeable on the various players and how they are positioned. Work with competitive intelligence and sales enablement partners to communicate relevant information to our sales team.
- Develop a marketing plan for SS&C Intralinks' products in conjunction with our marketing team, including key activities to support the acquisition of new customers and the retention of existing customers.
- Work and align with product management, sales, sales enablement and other cross-functional partners on new product launches and growth of existing products.
- Inform and support content development initiatives including guidance on our content strategy and writing of assets such as whitepapers, reports, blog, video, web demo, web content and social posts.
- Lead the development of sales and marketing collateral including product sellsheets, presentation decks, customer proposals, etc.
- Identify, pursue and develop case studies, customer testimonials, sales success stories, industry awards, corporate “sparklers”, etc. and ensure these are published and socialized on meaningful marketing channels.
- Understand and provide sales enablement and training for sales; train sales on the problems we solve for our buyers and users; develop playbooks and other internal tools to support our buyer and customer journey, partnering with the marketing team on sales assets and guide sales how and when to use them.
- Provide subject matter expertise and thought leadership for B&C segments, topics and use cases and the related SS&C Intralinks offering. Attend, speak, participate in industry events, webinar panels, videos and other content assets.
What You Will Bring:
- Seven to ten years FinTech/B2B SaaS/financial services experience and at least 3 years' experience in product marketing
- Five to seven years working in the M&A, Alternative Investments, and/or Capital Markets ecosystems
- Three to five years management experience/ managing direct reports
- Highly self-motivated, accountable, proactive and thoughtful with high attention to detail
- Exceptional written and verbal communication skills - Must have experience crafting and evangelizing product messages, developing creative product marketing content and comfortable presenting to customers and sales teams alike
- Great collaborative skills and team player approach
- Undergraduate degree in a relevant field; MBA is a plus
- Ability to travel within NA and EMEA
Thank you for your interest in SS&C! To further explore this opportunity, please apply through our careers page on the corporate website at www.ssctech.com/careers.
Unless explicitly requested or approached by SS&C Technologies, Inc. or any of its affiliated companies, the company will not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services.
SS&C offers excellent benefits including health, dental, 401k plan, tuition and professional development reimbursement plan.SS&C Technologies is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.
Salary is determined by various factors including, but not limited to, relevant work experience, job related knowledge, skills, abilities, business needs, and geographic regions. NY: Salary range for the position: 150000 USD to 170000 USD.Apply on company website
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