
Description
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Director, Services Business Development, Partner Enablement Director - Partner EnablementMasterCard Products - EEMEA Region
Position Overview
Responsible for creating scalable enablement strategies that support the entire partner lifecycle within the EEMEA region, ensuring partners are equipped to effectively sell, implement, and support MasterCard products. This role requires in-depth knowledge on key MasterCard products under new partner program and be able to pass the knowledge and guide further on partners, and ensure their knowledge is kept upto speed and being applied in real world scenarios.
Key Responsibilities
Partner Enablement Strategy & Program Development
• Develop and execute comprehensive partner enablement strategies aligned with regional business objectives
• Design and work with the MasterCard partner teams for a scalable onboarding programs that reduce partner time-to-productivity and accelerate revenue activation
• Create partner enablement frameworks addressing both technical integration and commercial go-to-market requirements
• Build and manage partner enablement content libraries, including technical documentation and training materials relates to MasterCard products and services.
Technical & Commercial Enablement
• Develop technical enablement programs guiding partners through MasterCard product integration processes
• Create technical training curricula covering product functionality, API integration, and implementation best practices
• Design commercial enablement programs equipping partners with business case development, pricing strategies, and competitive positioning
• Develop sales methodology training and go-to-market playbooks tailored to regional market dynamics
• Establish joint business planning processes and quarterly business review frameworks with key partners
Cross-Functional Collaboration & Performance Management
• Collaborate with sales, marketing, product, and customer success teams to ensure partner alignment
• Enable internal partner-facing teams with tools and knowledge needed to support external partners effectively
• Establish partner enablement KPIs including partner satisfaction, time-to-productivity, and performance improvement indicators
• Conduct regular partner capability assessments and implement continuous improvement initiatives
• Maintain strong relationships with key partners and serve as primary enablement point of contact
Background & Experience Requirements
Essential Experience
• 5+ years of experience in partner enablement, sales enablement, or partner program management with proven success in scaling enablement programs
• Strong background in technical products with ability to translate complex concepts into accessible enablement materials
• Experience in commercial enablement including go-to-market strategy development and sales methodology training
• Proven track record managing partner relationships at executive level and facilitating strategic business planning
• Experience working in complex, matrix organizations with international market experience in EEMEA region
Required Skills & Competencies
• Exceptional Communication & Training Skills: Ability to convey complex technical and commercial concepts to diverse audiences
• Strong Analytical & Data-Driven Mindset: Proficiency in analyzing partner performance data and making data-driven recommendations
• Technical Proficiency: Understanding of API integrations, technical documentation, and product implementation
• Cross-Functional Leadership: Ability to influence and collaborate across departments without direct authority
• Adaptability & Innovation: Thrive in fast-paced environments and evolve enablement approaches based on market dynamics
• English fluent communication and Arabic language knowledge is a plus and preferred.
Success Metrics
Key Performance Indicators
• Partner Time-to-Productivity: Target reduction of 25-30% in time from onboarding to first revenue
• Partner Satisfaction Scores: Target Net Promoter Score (NPS) of 70+
• Training Completion Rates: 90%+ completion of required enablement programs
• Partner Capability Improvement: 20% year-over-year improvement in technical and commercial capabilities
• Partner Retention Rates: Focus on reducing churn due to enablement gaps
• Enablement Program ROI: Financial return on enablement investments measured through partner performance improvements
Reporting Structure
Reports to Vice President Channel Sales in EEMEA Region. Requires close collaboration with regional sales leadership, product management, marketing, and customer success teams.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard's security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
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