Manager, Global Sponsorships Job Listing at Mastercard in Purchase, NY (Job ID R-246196)

Description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Manager, Global Sponsorships Overview:

The Global Sponsorships team at Mastercard manages a portfolio of properties that are used to capitalize on consumer passion to influence behavior and drive profitability for Mastercard and its issuing bank and merchant partners. By associating with and leveraging assets from leading properties, personalities and events, Mastercard offers cardholders access to ‘priceless' experiences which in turn, builds brand preference, drives acquisition and increases card usage.

This role is responsible for management of Mastercard's gaming & esports sponsorship properties as a key business and brand driver. Working with cross functional teams and outside marketing agencies, you will be responsible for managing numerous property activations.

Responsibilities include strategy development, customer promotional campaign management, event planning, execution and reporting, along with asset and budget management. This role will require building and maintaining strong relationships with key global and regional internal stakeholders, including sponsorships, B2B, B2C and product marketing, legal, finance, compliance, sourcing, brand, communications, priceless.com and D&S (data and services). The role will also work externally directly with the gaming/esports property owners and Mastercard's external agency partners.

Role:
• Manage Mastercard's gaming/esports sponsorship marketing plans to support Mastercard's business objectives with B2B/B2B2C customers (issuers and merchants) and B2C (consumers).

• Oversee planning and execution of Mastercard's gaming/esports activations at global events, which include integration of Mastercard products/services, co-branded B2B2C customer programs and innovative B2C activities.

• Manage the day-to-day operations of Mastercard's grassroots B2C and B2B2C ‘Mastercard Gamer Academy' program.

• Manage external agency's social media team to ensure all content supports the objectives, meets brand guidelines and obtain any internal approvals.

• Work with the brand marketing team to brief, traffic and get approvals on all brand creative that will be used in all consumer facing global events and regional marketing campaigns

• Manage budget, accruals and payment processing

• Liaise with numerous regional sponsorship and consumer marketing teams around the globe to best leverage gaming and esports properties, through various programs

• Support Vice President, Global Sponsorships on the company's overall esports/gaming strategy, evaluating potential property acquisitions and working closely on planning.

• Work very closely with Mastercard's sports marketing agency on the management of Brand Ambassadors, Influencers, esports team partnerships, and grass roots programs, both B2B2C and B2C.

All About You:

• Prior experience in brand/sponsorship marketing is mandatory. A working knowledge of the gaming/esports industry is a huge plus (knowledge of leading gaming genres, titles, social media platforms and trends).

• Understanding and strong interest in creating effective marketing campaigns that resonate with the Gen Z audience.

• Experience working in a fast-paced environment across cross-functional teams including brand, legal, finance, digital, media, communications, compliance, product and philanthropy.

• Ability to work effectively in a global environment, as teams are located in numerous regions. Strong empathy and appreciation for many different and unique cultures (will require early/late calls due to multiple time zones needing customized deliverables)

• Experience in emerging technology, digital, social media, and mobile marketing a plus

• High attention to process and details, with proven ability to manage multiple, competing priorities simultaneously

• Thorough knowledge of Microsoft Office suite and presentation skills

• Ability to manage budgets and payment processing

• Bachelor's degree with a minimum of eight (8) years of relevant work experience post bachelor's degree Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard's security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary based on location, experience and other qualifications for the role and may be eligible for an annual bonus or commissions depending on the role. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance), flexible spending account and health savings account, paid leaves (including 16 weeks new parent leave, up to 20 paid days bereavement leave), 10 annual paid sick days, 10 or more annual paid vacation days based on level, 5 personal days, 10 annual paid U.S. observed holidays, 401k with a best-in-class company match, deferred compensation for eligible roles, fitness reimbursement or on-site fitness facilities, eligibility for tuition reimbursement, gender-inclusive benefits and many more.

Pay Ranges

Purchase, New York: $124,000 - $199,000 USD

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